Trust page
Editorial Policy
Editorial policy for Tools for Content Creators, including how guides, comparisons, and tool pages are structured.
Editorial goal
Every page should help a creator make a practical decision: what the tool is for, when to use it, when to skip it, and what to check before paying.
Page structure
H1 identifies the entity
Each page uses one clear H1 that names the tool, category, year, and target user.
H2 sections map search intent
Each H2 answers a specific user question: use case, pricing, alternatives, risk, comparison, or next action.
H3 sections give direct actions
Each H3 should provide steps, checklists, direct answers, or decision rules.